STATE OF PODCASTING: 2016
IS PODCASTING READY FOR YOUR BRAND?
Could 2016 be the right time for your brand to take advantage of podcast advertising?
How big is podcasting? Is it worth your time? Where do you even begin to think about advertising in podcasts, and how?
State of Podcasting: 2016 from Authentic, a Podtrac Company, uses the latest data and over 10 years of experience in podcast advertising to answer these questions and provide best practices for advertising in podcasts.